ZARA, JOIN LIFE

 

Zara invites us to research new possibilities for re-using the shipping cardboard boxes. Every time you receive an online order it comes in a box with a past.

 

All the cardboard that Zara use carries the FSC (Forest Stewardship Council) certification, the international PEFC standard or an equivalent standard that promotes sustainable practices in forests around the world.
The cardboard boxes that arrive in stores are used up to 5 times before being recycled. They pass through suppliers, distribution centres and central warehouses before arriving at stores. 
Once there, they are reused while they are still in good condition for transporting clothes and store materials. When they can no longer be reused, Zara recycle them and transform them into new cardboard. With this recycled cardboard Zara has started to produce new boxes that they use to send the online orders. Now, 56% of the online orders are delivered in these new boxes. Boxes made from their own boxes.
 

Visit the project: Zara, Join Life

Year: 2016

Client: Zara